Geek Girls Unite!

My Marketing Concepts class was invaded by two wonderful ladies, Nancy Lyons and Meghan Wilker, who are behindĀ Geek Girls Guide (the blog) and Clockwork (the Media Strategists). I’ve been Twitter stalking Nancy for a few weeks since the MIMA summit and it was wonderful to get to meet her in person and learn more about their thoughts on Marketing and women taking charge with techie things that they usually leave to their nerdy guy friends. It really got me thinking about how I myself will let my nerds do the dirty work for me when I know I’m smart enough to learn how to do it myself, all I have to do is ask them to show me. I love my nerds, they’re the best, but why leave all the fun to them? I’m always taking pride in the fact that I’m a versatile artist, but why stop at visual arts? I’ve got a lot to learn and I’m quite behind, but I have to start somewhere.

On the un-tech side of things, I’ve been having fun experimenting with sending people snail mail notes to thank them for things, or to just say hi. It’s been fun seeing the reactions, people clearly love getting mail from friends, it’s something different than bills and they’re so personal. I may have terrible handwriting but who really cares? Not many people take the time to sit down and write notes anymore, it’s all email, facebook, twitter and text messaging. I’m not saying that any of those things are bad, but I think we’ve lost touch with the more human forms of communication. I’ve even started using my personal Scorpio wax seal I bought last year, something different that people never see anymore. Now I just have to go out and buy a ton of stamps…I don’t think grandma will be too happy with me when she notices I’ve cleaned her out of stamps…oops…>.<

Well, I suppose I should stop avoiding the work that needs to get done tonight. I’m giving a presentation tomorrow at my internship about Social Media and how the Real Estate Agents can use it to enhance their business. My fear is that they might think it’s the magic bullet and that simply setting it up will open the flood gates of Leads. I’m hoping to impress upon them that they get out of Social Media exactly what they put into it. Starting slow, not biting off more than you can chew is the best way to maintain your online presence, building yourself up one tactic at a time before moving on to others. It’s really fun and exciting and I hope they get a lot of value out of what I have to offer.

Posted by Katherine   @   9 November 2009

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